Book Chapters
CYBERNETICS, COMMERCE, MANAGEMENT STRATEGIES IN THE TECH ERA
| # | Paper Title | Author Name | Designation | Page No. | Download |
|---|---|---|---|---|---|
| 1 | ARTIFICIAL INTELLIGENCE & CYBERNETICS | DR. ANAND KUMAR RAI | DEPARTMENT OF COMPUTER SCIENCE LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, VINAMRA KHAND, GOMTI NAGAR, LUCKNOW | 1-18 | Download |
| 2 | SOCIAL COMMERCE: USING SOCIAL MEDIA FOR SALES |
RASHMI SACHAN
SALONI AGRAWAL |
ASSISTANT PROFESSOR, DEPARTMENT OF COMMERCE, LUCKNOW PUBLIC COLLEGE OF PROFESS
ASSISTANT PROFESSOR, DEPARTMENT OF MANAGEMENT, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW, U.P., INDIA |
19-35 | Download |
| 3 | APPLICATION OF CYBERNETICS IN MACHINE LEARNING | DR. KARUNA SHANKAR AWASTHI | ASSOCIATE PROFESSOR DEPARTMENT OF COMPUTER SCIENCE LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES | 36-51 | Download |
| 4 | CONSUMER BASE OF CINEMA IN THE DIGITAL ERA IN INDIA: RESEARCH WITH SPECIAL REFERENCE TO OTT PLATFORMS |
MR. NEERAJ KUMAR SINGH
MS. AANCHAL PRAVEEN MS. PRIYANKA SINGH |
ASSISTANT PROFESSOR, DEPARTMENT OF JOURNALISM AND MASS MEDIA LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES
ASSISTANT PROFESSOR, DEPARTMENT OF JOURNALISM AND MASS MEDIA LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES ASSISTANT PROFESSOR, DEPARTMENT OF JOURNALISM AND MASS MEDIA LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES |
52-66 | Download |
| 5 | EMERGING TRENDS IN E-COMMERCE AND ONLINE RETAIL: NAVIGATING THE FUTURE OF DIGITAL COMMERCE | RASHMI SACHAN | ASSISTANT PROFESSOR, DEPARTMENT OF COMMERCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW, U.P., INDIA | 67-82 | Download |
| 6 | AI-DRIVEN DECISION-MAKING: REVOLUTIONIZING MANAGEMENT PRACTICES | PROF. (DR.) LAXMI SHANKAR AWASTHI | PROFESSOR, LUCKNOW PUBLIC COLLEGE OF PROFESSOR STUDIES, LUCKNOW | 83-113 | Download |
| 7 | DIGITAL TWINS IN INDUSTRY 4.0: REVOLUTIONIZING OPERATIONAL EFFICIENCY, BUSINESS STRATEGY, AND INNOVATION IN BUSINESS MANAGEMENT |
SAURABH SRIVASTAVA
DAYA SHANKAR KANAUJIYA |
ASSISTANT PROFESSOR, DEPARTMENT OF COMMERCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, UNIVERSITY OF LUCKNOW, LUCKNOW, UTTAR PRADESH, INDIA
ASSISTANT PROFESSOR, DEPARTMENT OF COMMERCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, UNIVERSITY OF LUCKNOW, LUCKNOW, UTTAR PRADESH, INDIA |
114-134 | Download |
| 8 | THE FUTURE OF CYBERNETICS IN GLOBAL COMMERCE: TRENDS AND INNOVATIONS | RASHMI SACHAN | ASSISTANT PROFESSOR, DEPARTMENT OF COMMERCE, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW, U.P., INDIA | 135-153 | Download |
| 9 | SYNERGY OF CYBERNETICS AND AI: EXPLORING THE INTERPLAY OF FEEDBACK SYSTEMS AND INTELLIGENT MACHINES |
SHWETA DWIVEDI
SAUMYA SINGH SAYED ADNAN AFAQ MOHAMMAD FAISAL |
ASSISTANT PROFESSOR DEPARTMENT OF COMPUTER APPLICATION INTEGRAL UNIVERSITY, LUCKNOW
ASSISTANT PROFESSOR DEPARTMENT OF COMPUTER APPLICATION INTEGRAL UNIVERSITY, LUCKNOW ASSISTANT PROFESSOR DEPARTMENT OF COMPUTER APPLICATION INTEGRAL UNIVERSITY, LUCKNOW PROFESSOR (HEAD OF THE DEPARTMENT) ADVANCE COMPUTING RESEARCH LABORATORY DEPARTMENT OF COMPUTER APPLICATION INTEGRAL UNIVERSITY, LUCKNOW |
154-169 | Download |
| 10 | E-COMMERCE: CHALLENGES AND OPPORTUNITIES IN INDIA | DR. HARI MOHAN SAXENA | ASSOCIATE PROFESSOR, DEPARTMENT OF MANAGEMENT LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW | 170-188 | Download |
| 11 | SOCIAL MEDIA MARKETING STRATEGY |
MS MOHINI GUPTA
DR. HARI MOHAN SAXENA |
ASSISTANT PROFESSOR - DEPARTMENT OF MANAGEMENT LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW
ASSOCIATE PROFESSOR - DEPARTMENT OF MANAGEMENT LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW |
189-204 | Download |
| 12 | ONLINE SHOPPING: A CHANGING PATTERN OF PURCHASE | DR TARU GUPTA | ASSISTANT PROFESSOR, DEPARTMENT OF MANAGEMENT, LUCKNOW PUBLIC COLLEGE OF PROFESSIONAL STUDIES, LUCKNOW | 205-219 | Download |